Professor Alejandro Ruelas-Gossi, PhD has served as a consultant and speaker for several of the Fortune 500, including Sony, Motorola, Microsoft, Bristol-Myers, IBM, Philips, Caterpillar, Cemex, Baxter, EY, Aon, Techint, AT&T, Abbott and Boston Scientific.

Please contact me through my email
ruelas-gossi@strategyzing.com

Amazon Prime: What’s behind the marketing strategy?

Amazon Prime: What’s behind the marketing strategy?

Amazon Prime: What’s behind the marketing strategy?

Amazon celebra otra edición del Prime Day, que ahora se prolonga por dos días. Lo discutimos con Alejandro Ruelas-Gossi, profesor de Estrategia e Innovación de la Escuela de Negocios de la Universidad de Miami.

 

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Date:

18 de enero de 2021

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